Executive Creative Director at Park Avenue Productions

The newly created German Nordbank chose the North Star as its emblem, to represent stability and constancy.

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As the focal point for an arena-based staff event to celebrate the launch, I researched the many legends about the creation of the North Star from various cultures.

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I then wrote a show that combined several of these stories into a dramatic aerial ballet, with narrator, specially composed soundtrack and a 360 degree projected cyclorama.

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The result was a beautiful and mesmerising performance - an amazing team effort created in only 10 weeks.

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The final scene saw the creation of a representation of their star logo, which rose into the air above the arena, after which the audience were invited to come together under the star, to celebrate with a bespoke performance by Bon Jovi.